Páramo Directional Clothing
Outdoor Innovation, with care and concern for the environment… The Nikwax and Páramo story begins 40 years ago with their founder Nick Brown. An outdoor enthusiast from a young age, Nick back packed in the mountains and wanted to have dry, comfortable feet. At the same time, he had just left university and needed to earn a living. The two needs came together to form Nikwax, initially focused on waterproofing for walking boots. In due course, Nikwax has grown to include a whole range of products that provide comfort to people outdoors, developed with care and concern for minimising their environmental impact, and aiming to be a good example of how to do business in a sustainable way.
Concerned about the environmental impact of aerosol emissions into the atmosphere, Nikwax was the first outdoor company to produce a range of water-based products for cleaning and reviving waterproof clothing and gear that could be used in a washing machine. Recognising the potential harm on human and animal health, Nikwax products have never contained any harmful and persistent fluorocarbons (PFCs), aerosols or solvents – saving harmful pollutants from entering the atmosphere.