Saving threatened habitats worldwide

Privacy Policy Statement

This is the website of the World Land Trust (WLT).

Our contact details are:
Blyth House, Bridge Street
Halesworth, Suffolk, IP19 8AB, UK

Tel: + 44 (0)1986 874422

This Privacy Policy Statement details what personal information the World Land Trust (WLT) collects and how this information is used.

WLT is governed in accordance with the laws of the United Kingdom.  The information you give us is treated in confidence and processed in accordance with the Data Protection Act 1998.

           The following information is provided in this privacy policy statement:

What personal information does WLT collect?

WLT collects personal information that is knowingly and voluntarily given through our website and social media channels, as well as postal, telephone and personal contact. This might include, as appropriate, information including (but not exclusively) contact details, financial information, transaction history, communication history, fundraising activities on behalf of WLT, links with other WLT contacts and related organisations, site registrations. This data is held as paper records or in electronic form on secure servers as appropriate, and is managed according to the principles of the WLT Data Protection Policy.  All credit or debit card data is managed securely in compliance with the principles of the PCI Data Security Standard.

Information collected by our web server

WLT's web server does not automatically collect or recognise information about individual site visitors such as domain or email address information. Anonymous information, such as the number of site visitors in a specified period, is collected for statistical purposes, but this cannot be used to identify an individual user.

If you visit a WLT website, we may place a cookie on your computer. A cookie is a file created by a website to store information on the site visitor's computer, such as personally identifiable information or preferences specified by the site visitor.  They also help us, through the website monitoring service Google Analytics, to learn which advertisements bring visitors to our website and which pages these visitors view. This information is anonymous and not personally identifiable.  Some features of the website need cookies to function properly (for example, our online donation system).  If you do not wish your computer to accept cookies you may disable them by clicking on the icon on the bottom left of your screen, but if you do so some features of the website will not work as expected.

We retain all information you submit while on the WLT website (eg. if you register to create an account or while making an online donation or purchase).  If you have donated via one of our affiliate partners we will retain only the donation ID code and the amount donated for the purposes of communication with our affiliate partners. If you have donated via a third party website (such as JustGiving) please refer to their Terms and Conditions and Privacy Policy; we will only receive the data passed to us according to the donor’s preferences. This information cannot be used to track individual details by third parties.

If you subscribe to our email newsletter, the eBulletin, your clicks on links in the newsletter are monitored by us. These clicks are associated with the subscriber’s email address, but the information is only available to WLT and is used solely as a measure of how popular the newsletters and its links and articles are. We would not use this information for targeted communications to our subscribers. The information cannot be used to track individuals by third parties.

How is the collected information used?

The information we collect is used to communicate with our supporters, gift recipients and enquirers to improve the content of our website, for marketing purposes and to provide updates on conservation activities and WLT events.  We may contact you, by post or email, with information about our conservation programme, news about WLT, upcoming events and the occasional survey.  If you have registered for an online account, you can confirm your contact preferences at the time of registration, and these can be amended at any time by logging onto your account.  If you do not have an online account and do not wish to receive such mailings, please let us know by contacting us using the details above, or by submitting the contact form on this website. All email updates will provide you with the opportunity to update your preferences, or to unsubscribe from all future emails.

We do not currently communicate via text for appeals or marketing purposes.

Supporters who supply us with their telephone numbers will only receive telephone contact from us should there be any queries relating to the donation or order. WLT does not carry out cold calling, and telephone numbers are never passed on to a third party.

Personal information collected by WLT is never sold, traded or rented to other organisations or disclosed to persons outside WLT other than to those who carry out work on our behalf, such as processing online donations, or unless we are legally obliged to do so.

Communications with supporters

If you make a donation you will, if you request, receive an acknowledgement by post or email, and you can opt to receive our newsletters by post (three a year) and monthly eBulletin. These publications are sent out to keep our supporters up-to-date with our work, and to let you know how your money has been used. From time to time you may also receive urgent appeals or mailings with information on new projects, upcoming events or supporter questionnaires.

We hope that you will wish to be kept involved with WLT in this way, but if you do not want to receive communications from us in the future, please let us know by contacting us using the details above, or by submitting the contact form on this website.

Communications with gift recipients

Gift recipients will receive a gift pack at the time of the donation and, unless they advise us to the contrary, up to three further copies of our newsletter.  We will retain the details associated with the donation, but will not make further contact with the gift recipients unless requested.

Other uses of personal information

We will not use your personal information for purposes that we have not previously advised you of.  If our information practices change at some time in the future we will post the policy changes to our website to notify you of these changes and provide you with the ability to opt out. We will do our best to obtain your consent should we wish to use personal information for new, unanticipated purposes, and we will always respect your decision if you wish to opt out of receiving communications from us. 

How can I access the information maintained about me?

Upon request we will provide individuals with access to the personal information that we hold about them, and will correct any inaccurate details (Subject Access Requests).  We may make a charge of £10 to cover our administration costs for each request.  To verify the person’s identity we will require full name, address and email address of the person making the enquiry, and their relationship with WLT, and the time period relating to their enquiry; in addition we may ask additional security questions or require further proof of identity.  Please note that we will disclose information relating only to the individual making the request, or to someone who is acting on their behalf (such as a solicitor, or someone with verified power of attorney): in such cases we will need written evidence that the person making the request has the authorisation of the individual concerned.  Individuals wishing to request access to their information should do so in writing to the Donations Manager at the address above or by email to

How secure is the information collected and stored by the WLT?

Collection of information

When we transfer and receive financial information, we use a secure server. See our web page on Secure Donations for more details. Our feedback form and any emails sent to WLT are transferred via a standard, non-encrypted server, and could potentially be read by a third party. We therefore ask you not to send credit card details or other sensitive information in this way.

Storage of information

Personal information is held in a secure database, which is protected by password; only those authorised to view and process the information are able to access it.  We have appropriate security measures in place in our physical facilities to protect against the loss, misuse or alteration of information that we have collected from you.

What if I have a question or complaint?

If you have a query about WLT's Privacy Policy, or feel that this site is not following the stated policy, you may email, call or write to us using the details above, or contact us by submitting the online contact form on this website.

Supporters who have registered for an online account can log in to update or correct their personal details.  If you do not have an online account, or have any query about your donation history, please contact the Donations Manager by email to

WLT’s Data Protection Policy is published on our website and is available to view here.  Its complaints policy can be accessed here

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