Saving threatened habitats worldwide


BOOBY is creating a sustainable boat shoe which protects habitat through its innovative ‘Feet for Feet’ model: For every pair of shoes purchased, BOOBY protects 1,000 square feet of endangered habitat. 

The company takes its name from the Blue-footed Booby, a bird chosen to symbolise threatened species across the globe. BOOBY is focused on delivering sustainability through the product lifecycle of its boat shoes and is continuously working to reduce its environmental footprint.

Donations made through the company’s ‘Feet for Feet’ model are supporting Buy an Acre to help purchase and protect critically threatened land in Argentina, Ecuador and Mexico.

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