Saving threatened habitats worldwide

Swarovski Optik announces partnership with World Land Trust to provide vital equipment for Keepers of the Wild

16 May, 2014 - 09:25 -- World Land Trust
Group photo of partners with binoculars with Peter Antoniou of Swarovski Optic and John Burton of WLT.

May 2014, London - Swarovski Optik, a global leader in high-quality, long-range optical devices, and international conservation charity, World Land Trust (WLT), have announced a partnership to work together to support the Trust’s Keepers of the Wild ranger programme.

The Keepers of the Wild programme was founded in 2011 to support the Trust’s overseas conservation partners when monitoring and safeguarding the habitat and wildlife in reserves created with funding from WLT. To further assist the dedicated reserve rangers in protecting these vulnerable habitats, Swarovski Optik has donated a number of their SLC binoculars for the rangers to use in their day-to-day activity.

The SLC range is one of Swarovski Optik’s most durable binoculars, offering high-optical quality and a large field-of-view. The multi-purpose binoculars are extremely rugged, thanks to the magnesium housing, and are comfortable to hold even over long periods.

The binoculars were awarded to four of the Trust’s project partners during an event in Kew, London, on 8 May 2014. The recipients included Asociación Civil Provita in Venezuela, Grupo Ecológico Sierra Gorda in Mexico, Fundación Pro-Bosque in Ecuador and Asociación Ecológica de San Marcos de Ocotepeque in Honduras.

“We are extremely proud to lend our support to such a worthwhile charity as World Land Trust.”
(Peter Antoniou, UK Country Manager for Swarovski Optik)

Peter Antoniou, UK Country Manager for Swarovski Optik commented, “We are extremely proud to lend our support to such a worthwhile charity as World Land Trust. The appreciation of nature and environmentally-friendly production is an essential part of our company philosophy, and we therefore hope the rangers find the binoculars help them in the essential work that they do.”

John Burton, CEO and Founder of World Land Trust added, “We are delighted to be working with Swarovski Optik as a new corporate supporter and the equipment they have donated will make a huge difference to our Keepers of the Wild programme. The rangers we support carry out a difficult job and binoculars are an absolute necessity. Having the highest quality product will help them do the best possible job in protecting threatened habitats.”

Pictured above, World Land Trust project partners receive their binoculars from Swarovski Optik at a presentation ceremony on 8 May 2014. From left to right: John Burton (CEO and Founder of World Land Trust), Bibiana Sucre (Technical Coordinator, Asociación Civil Provita in Venezuela), Roberto Pedraza (Technical Director, Grupo Ecologico Sierra Gorda in Mexico), Peter Antoniou, (UK Country Manager, Swarovski Optik), Eric Horstman (Executive Director, Fundación Pro-Bosque in Ecuador) and Victor Saravia (Executive Director, Ecological Association of San Marcos de Ocotepeque) in Honduras.

Contact for more information:

McCluskey International - Judy McCluskey / Sarah Salord / Jessica Meins
T: 020 8747 2170

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