The Institute of Fundraising (IoF) is apparently "considering plans to make continuous professional development compulsory for any fundraiser who wants to be a member of the organisation."
I have hired professional fundraisers in the past, but in order to do their job they need a lot of support and take up a huge amount of staff time. Within the WLT I believe we are all fundraisers. Every single person plays a role in raising funds. The primary function of the WLT is to raise funds for our Partner Organisations to acquire and protect land. None of us have been trained as fundraisers, and none of us would consider ourselves fundraisers, and none of us would ever consider joining the IoF. But we have raised significant funds, and we do this by being good at our jobs and working together as team.
I personally believe that fund raising is a non-job, except in the case of volunteers tin-rattling, or out-of-work actors chugging. Grant applications are best written by those involved with spending and managing the money, corporate liaison is best dealt with by knowledgeable enthusiasts, who understand what the organisation is achieving. Public outreach can be dealt with by the Web team. Fundraising for a charity is something one should feel passionate about – it is not like selling washing machines or just another commodity.
A look at JustGiving or Virgin websites highlights some of our fundraisers -- individuals doing their bit, unpaid, but enthusiastic, and motivated. If any one reading this feels like fundraising for the WLT have a look through the WLT fundraising pages.
As readers of my blogs will know, I have very little time for professional fundraisers. In my experience they are a waste of money, and in many cases are simply highly paid individuals taking the credit for work done by other members of an organisation’s staff. Pause for attacks by members of the IoF.
But what do you the supporters of the WLT think?